Iron Man magazine, which offers in-depth exercise training and nutritional information for bodybuilders and serious fitness enthusiasts, and RGXLife.com, a men’s lifestyle Web site sponsored by RGX™ Bodyspray from Right Guard®, announced a strategic partnership to bring exclusive content to the RGX site’s popular fitness section.

RGX Life features continuously updated articles and videos. Akin to a consumer TV network, the site maintains a production staff to keep content fresh and compelling, and offers partner companies who collaborate with RGX an opportunity to convey their message on the site. The site’s original, exciting content mixes articles, videos, blogs and reviews delivered with understated humor in an entertaining style. Unlike a static periodical, content is updated daily. Interactive elements encourage visitors to answer trivia questions, participate in sweepstakes, query the advice columnists and interact with editors and bloggers.

“It’s a natural fit to feature practical and informative stories about fitness on our site and Iron Man is an authority,” said Stephen Koven, Right Guard/RGX brand manager. “RGX users care about physical fitness since there is no better confidence builder than being fit.”

Founded in 1936, Iron Man’s primary focus is on proper training and nutrition, including information on training programs, sports medicine, inspirational guides, and supplements. Monthly features include research on drug use and their side effects in the sport, new books, videos, equipment and healthy recipes from a world-renowned chef.

“We take a serious approach to nutrition and training, but our material is accessible and practical for any guy who is interested in maintaining his body,” said John Balik, publisher and editorial director. “You don’t have to be a professional bodybuilder to benefit from our nutritional expertise and everyone will love our original recipes that not only taste good, but help you look and feel good.”